Thor Ebikes runs this store and website. It is built on Shopify, which handles the site itself, the checkout and payments.
This policy explains what personal information we collect, how we use it, where we store it and who we share it with. It applies whether you are browsing, buying, contacting us, setting up an account or reading our marketing.
Personal information we collect
Personal information means anything that identifies you, or anything that can reasonably be linked back to you. Depending on how you use the store, that can include:
Order detailsProducts viewed, cart items, purchases, returns, exchanges, cancellations and transaction history.
Payment detailsPayment method, transaction details and payment confirmation information handled through secure payment providers.
Account detailsAccount login information, preferences, settings and customer account activity.
Support messagesInformation you provide when you contact us about products, orders, shipping, warranty or support.
Device and usage dataBrowser, device, IP address, network, cookie and website interaction information.
How we collect it
We may collect information directly from you when you browse the site, place an order, set up an account, contact us, subscribe to marketing or fill in one of our forms.
We may also collect some of it automatically through cookies, pixels and analytics tools while you browse. And we may receive information from the services that help us run the store, including Shopify, payment providers, shipping providers, marketing partners and our apps.
How we use it
We use personal information to run the store, look after customers and improve the site. Specifically:
processing payments, orders, shipping, returns, exchanges and warranty enquiries;
providing customer support and responding to messages or service requests;
creating, maintaining and managing customer accounts;
remembering preferences, cart activity and products you may be interested in;
improving the website, product range, customer experience and store performance;
sending order updates, service messages and other essential communications;
sending marketing communications where permitted, including emails or advertising updates;
showing relevant advertising through platforms such as website analytics, search or social media advertising tools;
detecting, investigating and preventing fraud, security issues, unauthorised access or unsafe activity;
complying with legal obligations, resolving disputes and enforcing store terms or policies.
Cookies, analytics and advertising
We use cookies and similar technologies to keep the store working, remember your preferences, understand traffic, improve performance and support our advertising. Some are necessary for the site and checkout to work at all. Others help us measure performance or show more relevant ads.
You can usually manage cookies through your browser settings. Blocking some of them may affect how the website, cart or checkout works.
Who we share it with
We may share personal information with other businesses where we need to in order to run Thor Ebikes and provide our services. That can include Shopify, payment processors, IT providers, website apps, analytics providers, marketing platforms, customer support tools, cloud storage, fulfilment partners and shipping providers.
We may also share it when you ask us to, when the law requires it, in connection with legal requests, to protect our rights or our customers, or as part of a business transaction such as a restructure, sale or transfer of business assets.
Our relationship with Shopify
Our store runs on Shopify. Information you give us through the store may be passed to and processed by Shopify and related third parties so the store can operate, take orders, run checkout and stay secure.
Shopify may also process information in connection with features, analytics and services it provides across the stores it powers. You can read more in Shopify’s own privacy resources.
External websites and links
Our website may link to third party websites, platforms or services. We do not control them. Once you leave our site, check the privacy policy and terms of wherever you have landed before handing over any personal information.
Children’s privacy
Our website and services are not intended for children, and we do not knowingly collect personal information from children under the age of majority where they live. If you believe a child has given us personal information, contact us so we can look into it.
Security and how long we keep it
We take reasonable steps to protect personal information, but no website, payment system or online transmission can be guaranteed to be completely secure. Please do not send sensitive or confidential information through unsecured channels.
We keep personal information for as long as we reasonably need it to provide services, manage orders, keep records, meet legal obligations, resolve disputes, prevent fraud and enforce our policies.
Your rights and choices
Depending on where you live and which laws apply, you may have the right to access, correct, delete or get a copy of certain personal information we hold about you. These rights do not apply in every situation and may require us to verify who you are.
You can opt out of promotional emails using the unsubscribe link in any of them. Even if you do, we will still send essential messages about your orders, account, warranty support or service requests.
Complaints and privacy enquiries
If you have a question about this policy or how we handle personal information, or you want to make a privacy request or a complaint, contact us using the details below.
Because we use Shopify and other online service providers, personal information may be transferred, stored or processed outside the country you live in. Where required, we rely on the recognised transfer mechanisms and safeguards our providers use.
Changes to this policy
We may update this policy from time to time as our store, services, technology, legal obligations or business practices change. The current version will always be on this page with a revised “Last updated” date.
Choosing a selection results in a full page refresh.
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